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Article: Behind the Launch of the New Liz Claiborne New York: Its Customers.
- Article from:
- Business Wire
- Article date:
- June 17, 2009
CopyrightCOPYRIGHT 2009 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Online Community of Hundreds of Women Help Design Re-Launch of An Iconic Fashion Brand from Head-to-Toe
BOSTON -- Liz Claiborne New York today revealed it has designed a private online community of both customers and non-customers to help re-launch the brand, now under the creative direction of fashion icon Isaac Mizrahi. By listening to and interacting with 300 customers on a daily basis through its private Advisory Council community, Liz Claiborne New York becomes the first-ever apparel brand to actively engage its customers in such an ongoing, immersive way. The members of this group have played a role in shaping many aspects of the brand re-launch from the ...
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Article: Liz Claiborne seeks listing on big board. ...
Daily News Record;
January 24, 1991 ;
548 words
...LIZ CLAIBORNE SEEKS LISTING ON BIG BOARD NEW YORK (FNS) - Liz Claiborne, Inc., has applied for listing on the New York Stock Exchange. Claiborne's shares jumped 1 7 ...
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