|
|
Article: Is the home video industry ailing?(Industry Overview)
- Article from:
- Video Age International
- Article date:
- November 1, 1997
- Author:
CopyrightCOPYRIGHT 1997 TV Trade Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
It's no secret that home video is facing a lot more competition than it used to. Once upon a time, the only alternative to catching a film in theaters or waiting several years for it to appear on TV was going to the local video store. Then came cable, satellite TV and pay-per-view. More recent - and perhaps more fearsome - threats include digital TV, digital satellite and possibly digital cable. Video rental figures no longer show the dramatic gains they did in the '80s; in the U.S. annual rentals seem to have leveled off at roughly $8 billion or $9 billion. Worse, various reports have indicated a decline in U.S. rentals this year of between 3 percent and 9 percent.
...