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Article: Passion for Red Sox igniting nationwide.(SPORTS)
- Article from:
- The Washington Times (Washington, DC)
- Article date:
- June 23, 2009
CopyrightCOPYRIGHT 2009 The Washington Times LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Dan Daly, THE WASHINGTON TIMES
A lot has changed for the Red Sox since they last visited the District in 1971. After excruciatingly close World Series losses in 1975 and 1986, Boston has finally broken out of its championship drought by capturing two of the last five titles.
The Red Sox also return for a three-game series with the last-place Nationals as arguably the most popular team in baseball, if not all of professional sports.
Winning the World Series [in 2004] just lit it on fire, said Jeff Gooding, senior vice president of the Chicago-based sports marketing firm rEvolution. Continuing to be good has helped to keep that burning.
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