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Article: The Philadelphia Inquirer and Daily News Go Live with the G2 Discovery Marketing Database and Campaign Tools.
- Article from:
- PRWeb
- Article date:
- June 25, 2009
CopyrightCOPYRIGHT 2009 COMTEX News Network, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Philadelphia, PA, Jun 25, 2009 (PRWeb.com via COMTEX) -- The Philadelphia Inquirer and Daily News selected Marketing G2 (http://www.marketingg2.com) to automate their marketing process with its Open Intelligence and G2 Discovery database marketing solution. The Inquirer and Daily News successfully implemented the G2 Discovery solution within 90 days, and today, dozens of campaigns are executed to support their subscriber acquisition and retention efforts. As the newspaper industry's leading database-marketing service provider, Marketing G2 (MG2) offers newspapers unparalleled tools to meet the demands of a rapidly changing industry with data-driven applications and ...
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