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Article: BBH New York Wins a Titanium Lion for 'Oasis Dig Out Your Soul'.
- Article from:
- PR Newswire
- Article date:
- June 29, 2009
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Innovative album launch wins big at the Cannes Lion International Advertising Festival
NEW YORK, June 29 /PRNewswire/ -- Bartle Bogle Hegarty (BBH) New York is thrilled to announce that their integrated campaign, "Oasis Dig Out Your Soul," took home one of the top prizes at the Cannes Lion International Advertising Festival when it was awarded the Titanium Lion. "Oasis Dig Out Your Soul" was an integrated campaign that resulted from a partnership with Warner Bros. Music and BBH New York client, NYC & Company. BBH New York was approached by Warner Bros. Music and asked to help launch a new album by the legendary rock band Oasis. The agency conceived of the idea ...