Article: Oakley Announces Custom JAWBONE(TM) Eyewear in Tour de France.

Designs Envisioned by Riders Will Be Available to Public

FOOTHILL RANCH, Calif., June 30 /PRNewswire/ -- Oakley, Inc. today announced updates regarding the 2009 Tour de France and the concurrent worldwide release of JAWBONE(TM), a revolutionary breakthrough in performance eyewear. Details were provided on specific color combinations of JAWBONE crafted for Tour riders who will rely on the product's new design technologies in competition. The company noted that the Oakley Custom Program (OCP) will allow fans to salute their heroes by selecting similar component color combinations.

 
  (Photo:  http://www.newscom.com/cgi-bin/prnh/20090630/LA39942) 
  (Logo:   ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!