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Article: Photos: RIF and Macy's Book A Brighter Future for Millions of Children Across the Country Who Lack Adequate Access to Books.
- Article from:
- PR Newswire
- Article date:
- June 30, 2009
CopyrightCOPYRIGHT 2009 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Back-to-school savings offered to Macy's shoppers who give to support literacy
WASHINGTON, June 30 /PRNewswire/ -- Reading Is Fundamental (RIF) and Macy's have teamed up to launch Book A Brighter Future(TM), a national partnership to raise awareness and support of children's literacy. The Book A Brighter Future campaign is an annual promotion held at Macy's stores during the back-to-school season to help raise money for local RIF programs and to provide reading resources to the children who need them most.
To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/readingisfundamental/38848/
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