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Article: Elizabeth Arden Signs Claudia Schiffer as Face of New Fragrance From Alberta Ferretti.
- Article from:
- Women's Health Weekly
- Article date:
- June 25, 2009
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Elizabeth Arden, Inc., a global prestige beauty products company, and Alberta Ferretti announced that iconic supermodel Claudia Schiffer will represent Alberta Ferretti's first signature fragrance in its advertising campaign. In January of 2008, Elizabeth Arden entered into an exclusive long-term global licensing agreement with AEFFE S.p.A. for the development, marketing and distribution of fragrance, cosmetics, and skincare products with Alberta Ferretti. The fragrance and the campaign will debut in Europe in the Fall of 2009 (see also Elizabeth Arden, Inc.).
"It's an honour to be chosen as the face of the Alberta Ferretti fragrance. Alberta and I have worked ...