Article: Finish Line Runs with Molecular for Digital Design Strategy and Web Development.

Leading Athletic Retailer Looks to Isobar Interactive Agency for Help in Creating Exceptional Online Customer Experiences

WATERTOWN, Mass. -- Isobar interactive agency Molecular, Inc. (www.molecular.com) announced today it has been selected by leading athletic retailer The Finish Line, Inc. (NASDAQ: FINL) to deliver a digital redesign program aimed at creating a highly differentiated online shopping experience for consumers of athletic footwear and apparel.

The Finish Line, Inc. is one of the largest mall-based specialty retailers with 684 Finish Line stores in 47 states as well as online. The digital redesign work by Molecular will encompass overall ...

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