Article: Supers under fire as Wal-Mart rises.(TOP 100 MARKETS)

NEW YORK -- The most significant trend by far in grocery market share during 2008 was the increasing penetration of Wal-Mart Stores Inc., primarily but not entirely through its Supercenters. Wal-Mart's growth in grocery has been a result of both its expansion strategy of the last several years and the current recession, which has consumers looking for ways to save money.

Wal-Mart executives acknowledge that the grocery business is a major focus of their growth plans and a major opportunity. "Nowhere has price leadership been more important to our customers than in grocery," said vice chairman Eduardo Castro-Wright during a prerecorded fourth quarter conference ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!