|
|
Article: Baked in 2008.(2009 New Products Annual: baked goods)
- Article from:
- Prepared Foods
- Article date:
- March 1, 2009
- Author:
CopyrightCOPYRIGHT 2009 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
* Controlled-calorie packs are popular
* Snacks are being fortified
* Snacks must appeal to moms
* Allergen/gluten issues top of mind
According to Mintel Oxygen's June 2008 report, "Sugar and Confectionery--U.S.," 55% of consumers select baked goods to satisfy their sweet cravings. However, the baked goods market has been challenged by a number of factors relating to diet and health issues (obesity, food allergies and diabetes, to name a few), as well as the quest for a more healthful lifestyle. The cake and pie industry, one of the largest baked goods markets, is worth $6.2 billion in the food, drug and mass market space. Through ...