Article: British public vote Sony top technology Superbrand; Sony announced as one of the UK's strongest brands.

M2 PRESSWIRE-14 July 2009-Superbrands: British public vote Sony top technology Superbrand; Sony announced as one of the UK's strongest brands(C)1994-2009 M2 COMMUNICATIONS

RDATE:15072009

Sony was today announced as the UK's leading technology brand in the 2009/10 Superbrands list. The announcement follows an independent selection process which tapped into the views of over 2,100 British consumers.

The annual Superbrands survey, now in its 11th year, has become a key barometer on the strength of brands across a wide variety of sectors. The selection process was independently administered by The Centre for Brand Analysis (TCBA) on behalf of the ...

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