Article: VW Beetle returns to U.S. shores; price is a nice surprise at $15,700. (includes related article on Volkswagen's manufacturing plans)

The 1999 Volkswagen Beetle may not carry the cheap price tag of its heyday, but Volkswagen expects to reconneet with its lost customers by charging $15,700 for the base model.

The figure includes the $500 destination charge.

The new Beetle comes in at considerably less than the $18,000 that initially was bandied about.

Yes, the Bug is back, a dramatically improved version that will be on sale in the United States by the end of March.

Unlike the spartan, entry-level Beetle that was all the rage during the psychedelic 1960s, the 1999 Beetle is thoroughly modern, based on Volkswagen's Golf chassis.

Volkswagen plant in Pueblo, Mexico, is the ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!