Article: Curse You, Disney Channel, We Fell for Your Clever Ploy.(Walt Disney Co. Walt Disney Studios)(Phineas and Ferb)(The Weather Channel Inc.)(Wake Up With Al Roker)

by R. Thomas Umstead

Seeking a little love and attention from the press corps for its hit animated series Phineas and Ferb , Disney Channel recently sent out personalized short video files with clips from the show to more than a dozen TV scribes. The clip package opens with one of the show's animated characters, Dr. Doofenshmirtz, the mad scientist who often, after his schemes are foiled, says, "Curse you, Perry the platypus." Anyhow, he asks the reporter (such as The Wire) by name what's needed to get ink for the show. Doofenshmirtz smugly says he's not above creating a personalized video message that "blatantly panders for [the reporter's] attention" as the ...

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