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Strategic technology planning: today's business imperative.(Success in the Multimedia Millenium)
- Article from:
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Business Communications Review
- Article date:
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January 1, 1998
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Copyright informationCOPYRIGHT 1998 BCR Enterprises, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Strategic technology planning has become businesses' key to survival in a global market that is rapidly changing and becoming more competitive. In this light, technology managers have shifted to the use of emerging technologies to develop a powerful application that will enable their companies to cope with the changes in the business environment. Strategic technology planning allows businesses to adapt to forces of change that significantly affect their organizations' growth prospects.
When you talk to CEOs and corporate directors, it doesn't take long for the conversation to turn to technology and its impact on the business. The reason is simple: According to a recent Business Week ...
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