Article: The Evolution of Breakfast Cereal, New Wheaties[R] is Being Designed to Fuel Wins.

Peyton Manning, Hunter Kemper, Kevin Garnett, Bryan Clay and Albert Pujols Are Helping to Co-Create a New "Breakfast of Champions"

MINNEAPOLIS -- With 85 years of fueling athletes, Wheaties, "The Breakfast of Champions[R]," announced today that it has teamed up with an elite group of champions, including Peyton Manning, triathlete Hunter Kemper, Kevin Garnett, gold medal-winning decathlete Bryan Clay and Albert Pujols, to create the next evolution of the iconic whole-grain cereal. These elite champions worked with Wheaties food scientists and leading sports nutritionist Dr. John Ivy to create a new cereal formula to best help meet their nutritional needs, with the ...

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