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Article: Warren High says $400 ad deal OK in tough economy.(News)
- Article from:
- Daily Herald (Arlington Heights, IL)
- Article date:
- July 24, 2009
CopyrightCOPYRIGHT 2009 Paddock Publications. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: Bob Susnjara bsusnjara@dailyherald.com
An advertising deal worth $400 doesnAEt sound like much, but Warren Township High School will take the cash in the middle of a recession.
Shoe Carnival Inc. will pay the $400 to Gurnee-based Warren District 121 for the right to hang a banner and have other promotional activities at five Blue Devils varsity football games this year.
District 121 Athletic Director Mark Pos said his telephone hasnAEt been ringing off the hook recently with advertisers willing to part with money. He said Shoe Carnival wants to tout its Gurnee Mills location.
"In todayAEs economic times, IAEm surprised someone ...