|
|
Article: Recipe for success: cheesecake maven gives destitute women a second chance.
- Article from:
- Entrepreneur
- Article date:
- April 1, 1998
- Author:
CopyrightCOPYRIGHT 1998 Entrepreneur Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
By all accounts, Twainland Cheesecake Co. is no ordinary eatery. Consider the owner, 42-year-old Lynn Carr, who went from homelessness to entrepreneurial success. Even her employees break the mold - most are high school dropouts and welfare moms. But perhaps what sets her business apart most is an enduring commitment to the impoverished women of her Hannibal, Missouri, community.
"Cheesecake is just a product; what we're really in is the people-growing business," says Carr, who employs 10 women and has helped three others learn and move on to other jobs.
They bake - sometimes as many as 200 cheesecakes per week, in any one of the 116 varieties Carr has ...