Article: It's All About You: Excite Offers the First Personalized Web Portal

Excite Evolves to Bring Consumers a Simple and Personalized Start Page

   For the Internet 

REDWOOD CITY, Calif., April 13 /PRNewswire/ -- Excite, Inc. (Nasdaq: XCIT) today announced that its front page, www.excite.com, has been converted to a Web start page that can be uniquely created by each individual and tailored to their personal and local interests. Offering extensive personalization capabilities, the new Excite start page lets users define their individual Web experience at Excite's home page.

"Excite today changed the portal space and expanded what it means to be an online service on the Web," said George ...

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