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Article: Zimmerman Advertising Announces 'Red Light Project' Subsidiary.
- Article from:
- PR Newswire
- Article date:
- August 6, 2009
CopyrightCOPYRIGHT 2009 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Heretical Research Insight Engine Helps Understand Shoppers' Trigger Point
FT. LAUDERDALE, Fla., Aug. 6 /PRNewswire/ -- The brains at Zimmerman Advertising never sleep; their latest invention is the Red Light Project (RLP), an innovative research company that will make traditional research methods a thing of the past. RLP will be utilized both on behalf of Zimmerman's current clients and companies outside the agency.
(Photo: http://www.newscom.com/cgi-bin/prnh/20090806/FL58142)
(Logo: http://www.newscom.com/cgi-bin/prnh/20090316/FL83593LOGO-c )
"Nobody understands the way customers shop better than we do," says Founder and CEO Jordan ...