Article: Sun Life Financial Announces Major Sponsorship with Cirque du Soleil.

Sun Life Becomes Official Insurance Partner of Cirque du Soleil Big Top and Arena Touring Shows, and Presenting Partner of New, Forthcoming Show

Sponsorship Accompanies New Sun Life Branding Campaign in U.S.

WELLESLEY, Mass. -- The U.S. division of Sun Life Financial Inc. (NYSE: SLF, TSX: SLF) today announced an exciting new partnership with Cirque du Soleil[R], the world-renowned artistic entertainment organization. Sun Life has become the Official Insurance Partner of Cirque du Soleil U.S. Big Top Touring Shows, U.S. Arena Touring Shows, and the Presenting Partner of a major new Cirque du Soleil U.S. show to be announced next month. This sponsorship is ...

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