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Article: Perry Fair Joins Grey New York as Creative Director.

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PR Newswire
Article date:
August 11, 2009
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Award-Winning Talent in Integrated Marketing and Innovator in Emerging Media

NEW YORK, Aug. 11 /PRNewswire/ -- Tor Myhren, Executive Vice President and Chief Creative Officer of Grey New York, today announced that Perry Fair has joined Grey as a Creative Director. This marks another key creative appointment to enhance Grey New York after its recent high-profile wins of the NFL, T. J. Maxx and Diageo's Ketel One brand.

Since 2008, Fair has led his own integrated consultancy, Crush&Destroy, in collaboration with the interactive agency, Sabertooth, Venice, California. He created fully integrated campaigns that combined branded content, digital, viral, ...

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