|
|
Article: Abi Launches Btob Marketing Resource for the Life Science Industry.
- Article from:
- Biotech Week
- Article date:
- August 19, 2009
CopyrightCOPYRIGHT 2009 NewsRX. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
ABI has launched a new web resource for business-to-business marketing and sales leaders in the Life Sciences. The site (www.abipr.com/lifescience) offers strategies on building business through focused marketing public relations as well as perspectives on industry trade shows, publications, and news. The site also features written commentary as well as audio and video casts from ABI's Life Science marketing experts and other sources.
"ABI has served BtoB companies for almost 30 years and has worked extensively in the life sciences arena, supporting companies selling tools, technologies and services for laboratory research, pharmaceutical production, drug ...