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Article: Lifetime Television, the Weinstein Company, L'Oreal Paris and Garnier Announce Multiple Season Sponsorship Deal With PROJECT RUNWAY and MODELS OF THE RUNWAY.
- Article from:
- Entertainment Newsweekly
- Article date:
- August 21, 2009
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Lifetime Television, The Weinstein Company, L'Oreal Paris and Garnier have entered into an exclusive, multi-platform promotional arrangement and sponsorship of the eagerly anticipated sixth season of Project Runway and its all-new companion series, Models of the Runway.
Under the terms of the multiple-season alliance, the L'Or al Paris cosmetics line and the haircare, styling and haircolor brand Garnier will serve as the official category partners for the sixth season of the Emmy -nominated and Peabody Award-winning Project Runway and the inaugural season of Models of the Runway. The partnership, which also includes the next season of both series and marks ...