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Article: Online television reaches new markets; From catwalk models to iPhone smoothies, amateur video gives way to a new professionalism.
- Article from:
- Daily Post (Liverpool, England)
- Article date:
- August 25, 2009
CopyrightCOPYRIGHT 2009 MGN Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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ONLINE television is increasingly being used by businesses eager to engage with a wider audience.
It is different from video, which anybody can upload to the internet, in that the word "television" implies high production standards.
A few years ago, when the majority of British homes were connected to the internet using just old-fashioned copper wire telephone lines, online video or TV content was likely to break up, making it frustrating to watch. Today, the widespread take-up of broadband makes the experience much more satisfactory.
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