Article: Kerr seeks items that fill a need.(CHAIN DRUG REVIEW: NICHE PRODUCTS REPORT)(Kerr Drug)

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RALEIGH, N.C. -- Although Kerr Drug is open to any niche product that offers a point of difference and fits its business model, it is particularly focused on health care items.

To that end, the drug store chain's list of key niche products (see page 21) includes Americal's MediPeds diabetic socks and LifeScience Plus Inc.'s BloodStop, as well as items from other categories, including Jel Sert Co.'s Italian Ice Freezer Pops and Stylemark's Revlon Ladies Reading Glasses.

"We are more concerned with the products than the company that makes them," says Stun Edmundson, Kerr's director of corporate purchasing.

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