Article: MAKING THE CASE FOR DIVERSITY TRAINING: CONFRONTED BY GROWING CRITICISM, CONSULTANTS FOCUS ON BOTTOM LINE.

If the Titanic's going down, it's pretty easy to sell life preservers. Diversity consultants summoned after a company has been sued for discrimination find themselves in that enviable position.

But what about the ones who aren't answering a distress call? These days, those small businesspeople are having to make a more watertight case for their services.

In the wake of unfavorable media reports and a growing chorus of dissatisfaction with diversity training methods, local diversity consultants are refining their pitches. Some are painting doomsday scenarios about what could happen without diversity training: workplace violence, or expensive lawsuits filed by ...

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