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Article: Three Pocahontas programs gain IFDA's Best of Show Award. (Pocahontas Foods USA Inc.'s marketing programs receive Institutional Food Distributors of America awards)

Article from:
Frozen Food Digest
Article date:
February 1, 1998
Copyright

Pocahontas Foods USA was awarded IFDA's "Best of Show" Award for three new marketing programs in the annual Value-Ad Marketing Competition during IFDA's Sales & Marketing Conference, November 16-19 in Rancho Mirage, CA. Each of the three programs also received the IFDA "Diamond Award" for the best marketing program in their category. In addition, Pate Dawson/Pate Derby Company, a Pocahontas distributor based in Goldsboro, NC, won IFDA's "Best of Show" Award in the individual distributor category for their "Complete Meal" local marketing campaign, developed through Pocahontas Foods USA's Electronic Publishing & Graphics Services.

The three Pocahontas programs ...

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