Article: Phil's Fresh Foods Turns EVOL.

Phil's Fresh Foods announced its new name, look and line of fantastically tasty burritos: EVOL[R] Burritos. A joint venture between Phil's Fresh Foods' founder Phil Anson and the Burrito Investment Group (B.I.G. LLC), EVOL Burritos has set its sights on revolutionizing the freezer section with its 11 varieties of hand-rolled, all-natural burritos (see also EVOL Burritos).

Brendan Synnott, co-founder of Bear Naked Granola, is at the heart of B.I.G. After selling the granola brand to Kellogg's in 2008 and appearing on CBS's Survivor: Tocantins, Synnott was eager to get back into brand-building and saw great potential in the largely uninspiring frozen burrito ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!