Article: Specialize. Optimize. Supply chain partners honor ethnic specialties giant Windsor Foods for behind-the-scenes improvement.(logistics SOLUTIONS)

In business, it pays to specialize on a big scale. Perhaps nobody knows this better than Windsor Foods, which took the opportunity in 1996 to acquire several frozen specialty and ethnic food businesses from Keebler Co. By 2004, Windsor not only had bolstered its pasta capabilities but it also doubled its portfolio through the purchase of Specialty Brands, an Ontario, Calif.-based giant in frozen Mexican and Italian entrees and appetizers.

Windsor has since made a name for itself as a leader in every ethnic category--in every distribution channel including foodservice, retail, retail private label, industrial (co-pack) and warehouse club. Today, the business ...

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