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Article: 24/7 Real Media Upgrades Open AdStream with Multiple Productivity Enhancements.
- Article from:
- Business Wire
- Article date:
- September 22, 2009
CopyrightCOPYRIGHT 2009 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Quarterly Software Updates Providing Publishers with Leading Ad Serving Technology Developments
NEW YORK -- 24/7 Real Media, Inc., the leading global digital marketing company, today released the latest product innovations to Open AdStream[R], its award-winning ad serving and campaign management platform for the targeting and delivery of ads to Web sites. Open AdStream 7.3 introduces several new workflow enhancements that help publishers and traffickers work more efficiently, driving higher ROI through advancements in targeting and productivity.
Through an enhanced user interface and organizational structure, network management with Open AdStream becomes ...