Article: Festive season raises retailers' biz hopes.

ANTICIPATING increased sales in the upcoming festive months, consumer electronics manufacturers are set to roll out discount offers along with new product launches.

LG Electronics India Ltd, which is targeting a 35 per cent jump in year- onyear turnover during the festival months, will launch new products across consumer electronics, IT and GSM space.

The company has also launched a new ad and marketing campaign. Moon B. Shin, managing director ( MD), LG Electronics India Pvt Ltd, said, " Diwali and Durga Pooja will provide a competitive platform to the brand to showcase a range of products. We would also launch new product categories such as water and ...

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