|
|
Article: HCM City bakers to tap provincial mooncake market.
- Article from:
- Vietnamese News Agency
- Article date:
- September 22, 2009
CopyrightCOPYRIGHT 2009 Asia Pulse Pty Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
HCM City , September 22, 2009 (VNA) -- Shrinking revenues and market saturation in HCM City have seen many mooncake makers shift their attention to neighbouring provinces.
The mooncake, a mid-Autumn festival specialty, sells like hot cakes several weeks before the festival day that falls on Saturday, October 3, this year. The festival is also known as the Childrens Tet.
Many mooncake producers said that sales in provinces have increased sharply this year.
Phan Van Thien, deputy general director of Bibica, a popular backery, said only 300 out of 1,000 retail outlets of the company have been set up in HCM City this year, as the focus has been on ...