Article: RDA Announces New U.S. Business Alignment.

The Reader's Digest Association, Inc. (RDA), announced a series of changes to its United States business organization designed to accelerate growth and efficiency. Suzanne Grimes, currently President, Food & Entertaining, was named President of a new division called "U.S. Affinities" that will comprise her present division plus the Home & Garden affinity. Alyce Alston, currently President, Home & Garden and Health & Wellness, was named President, "Emerging Businesses," a new division responsible for developing and launching new businesses throughout RDA. "Reader's Digest Community," a division focused on growing and nurturing the Reader's Digest brand, magazine and ...

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