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Article: Targus Launches New Brand ID in Support of the Company's New Line of Laptop Cases and Accessories.
- Article from:
- Computer Weekly News
- Article date:
- October 1, 2009
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Targus Inc., maker of the world's top-selling laptop computer cases and accessories, revealed today its new brand ID as part of its global launch of 28 new laptop cases and accessories. The new Targus brand ID symbolizes the company's heightened focus on delivering relevant consumer-centric solutions to support the growing mobile lifestyle.
"The company's consumer-focused design approach has been incorporated into our new logo, brand ID, packaging, website and most importantly, our new line of laptop cases and accessories launching today," said Mike Hoopis, president and CEO of Targus. "With laptops and netbooks becoming the primary interface for how people ...