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Article: O'Neill and Orange 21 Sign a Global Licensing Deal to Launch New Eyewear Line.
- Article from:
- Entertainment Business Newsweekly
- Article date:
- October 4, 2009
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O'Neill and Orange 21 (NASDAQ:ORNG) are pleased to announce an agreement whereby Orange 21 will design and develop O'Neill Eyewear under a license agreement. The agreement sees Orange 21 working closely with O'Neill's designers to design, develop, market and sell O'Neill branded sunglasses and snow goggles expected to launch to market in March 2010.
Michael Neil, O'Neill's Global Head of Brand Development & Licensing, is excited about this new development for the brand; "Due to O'Neill's integral connection with the beach and snow lifestyle, eyewear is a natural extension for O'Neill and who better to team up with than the experts at Orange 21. They have proven ...