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Article: Fiat looks for its global gear. (interview with Fiat CEO Paolo Cantarella)(Cover Story)(Interview)
- Article from:
- Chief Executive (U.S.)
- Article date:
- April 1, 1998
- Author:
CopyrightCOPYRIGHT 1998 Chief Executive Magazine. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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LONG AN INTERNATIONAL AGGLOMERATE WITH DEEP EUROPEAN ROOTS, Fiat IS EXPANDING AGGRESSIVELY TO BE A TRANSNATIONAL PLAYER EMERGING MARKETS FROM INDIA TO SOUTH AMERICA. WHAT REMAINS TO BE SEEN IS WHETHER CEO PAOLO CANTARELLA AND CHAIRMAN PAOLO FRESCO CAN TRANSFORM THE MANAGEMENT OF ITALY'S LARGEST PRIVATE ENTERPRISE ACCORDINGLY.
As European companies, like their North American counter-parts, struggle with the globalization of markets, Italian business must also come to terms with the modernization of management. In recent years, Fiat, founded in Turin nearly a century ago by the Agnelli family, has been in the grip of a leadership crisis worthy of a Verdi opera. But ...