Article: Film-makers in the spotlight; StepClever lends a helping hand to local production company Digital Salad: ADVERTISING FEATURE.

SMALL and medium-sized companies which want to promote their business are often faced with difficult choices about the most cost-effective way of doing so.

Do they go for the traditional advertising methods? Or do they look at newer social marketing methods? A new film and digital content production company, Digital Salad, based in the Liverpool Film Studios, north of the city centre, and given a start-up grant by StepClever, is providing the market with an affordable solution, enabling smaller companies to have on-going marketing campaigns.

Debbie Boyd, client co-ordinator for Digital Salad said: "As a start-up company in March, 2009, StepClever's help ...

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