Article: Skills Not Salaries Are Priority as Recession Hits MBAs.

Byline: EFMD - European Foundation for Management Development

BRUSSELS, Belgium, Sept. 29 (AScribe Newswire) -- Two new studies examining how business schools effectively attract students show a clear impact of the current global recession - MBAs are putting skills ahead of salaries and alumni are less likely to give to a financial appeal.

The first study, "The Business of Branding," produced by CarringtonCrisp in partnership with the European Foundation for Management Development (EFMD) and the Association of Business Schools, has collected data from 45,000 respondents at 80 business schools in 20 countries since 2004. In previous years, the most ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!