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Article: Cell phone package update answers the call: T-Mobile and Motorola offer an alternative that saves space and material in packaging of pay-as-you-go cell phones.(package update)
- Article from:
- Packaging Digest
- Article date:
- September 1, 2009
- Author:
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Today's retail environment demands quick turnaround--packaging designs included. That's why T-Mobile and Motorola USA have redesigned the packaging for a Motorola pay-as-you-go cell phone for T-Mobile, with an attention-grabbing design that Motorola anticipates will be better for the environment.
With help from Alloyd Brands, a strategic business unit of Tegrant Corp., Motorola, Libertyville, IL, designed and produced the new T-Mobile package with a booster shot in shelf presence while still maintaining tamper-evidence. But the new package does one better by significantly reducing materials.
The prepaid phones come in a ...