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Article: Mobile Marketing Association Publishes Latest Global Mobile Advertising Guidelines.
- Article from:
- PR Newswire
- Article date:
- September 30, 2009
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Revised guidelines address new advertising units and the globalization of Mobile Applications specifications
NEW YORK, LONDON, SAO PAULO and SINGAPORE, Sept. 30 /PRNewswire/ -- The Mobile Marketing Association (MMA) (http://www.mmaglobal.com/) today published the latest version of its Global Mobile Advertising Guidelines. The updated guidelines, produced by MMA member companies and participants in the MMA Mobile Advertising Committee globally, focus on new advertising units and specifications as innovation continues throughout the industry.
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The MMA's Global Mobile Advertising ...