|
|
Article: Recession reveals jewelers' precious mettle; Retailers, designers appeal to cost-conscious with affordable objets d'art, custom pieces.(NEWS)
- Article from:
- Crain's New York Business
- Article date:
- September 28, 2009
CopyrightCOPYRIGHT 2009 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Byline: KIRA BINDRIM
Five years ago, Carol Brodie was sending celebrities down red carpets dripping in diamonds. As communications director for Harry Winston, the jewelry aficionado loaned out millions of dollars worth of bling.
"It was the start of the best time of my life, she says.
Fast-forward to June 2009, when the diamond queen launched Rarities: Fine Jewelry With Carol Brodiea three-hour special airing monthly on the Home Shopping Networkto sell "affordable and approachable fine jewelry. The June collection's 40-plus pieces, about half of which Ms. Brodie designed herself, sold out in two hours and 34 minutes.
Ms. Brodie's ...