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Article: Books jump off the shelves. (growth in children's book sales)(Cover Story)
- Article from:
- Playthings
- Article date:
- May 1, 1998
- Author:
CopyrightCOPYRIGHT 1998 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Matching a child with a book is a very satisfying experience." ... "There is nothing more rewarding than knowing you have helped make someone a reader." ... "It's nice to know we are able to put books into children's hands." ... While these comments may well have been spoken by teachers, they actually come from retailers on a mission: get children interested in reading.
Obviously, these feelings are shared by many: sales of children's books were very strong last year and are expected to continue through the turn of the century.
According to the Book Industry Study Group, consumer purchases of juvenile books were estimated at $2.7 billion last year, up from the ...
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