Article: Software Giant BMC Selects Clickability's SaaS Web Content Management Platform.

SAN FRANCISCO, Oct. 5 /PRNewswire/ -- Clickability, Inc., the global leader in on-demand Web Content Management (WCM), today announced that global enterprise-management-software giant BMC Software has selected the Clickability Platform to power its brand flagship website, BMC.com.

"Clickability allows BMC.com to play a whole new role in how we market and sell our products," said David Greene, BMC's vice president of worldwide marketing. "The analytics and flexibility of the Clickability Platform have already enabled us to dramatically increase the direct, measurable impact of our website on our sales pipeline. At the same time, the money we saved is enabling us ...

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