Article: With spotlight on Asia/Pacific, don't forget Americas design.

Edited By Suzanne Deffree

The components industry's obvious growth may be in the Asia/Pacific region, but distributors are not dismissing more modest areas of growth, including the Americas. "We consider the Americas to be an extremely viable market on a number of fronts," says Alex Iuorio (photo ), senior vice president of supplier management for Avnet Electronics Marketing Americas (Avnet EM, www.em.avnet.com ). "We -- believe there is a customer base here that will figure prominently in -- innovative design."

Iuorio points to the defense/aerospace, medical, security, lighting, and transportation segments as strong opportunities for the Americas. ...

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