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Article: Zimmerman Produces a 'Thriller' of a Commercial for Party City.
- Article from:
- PR Newswire
- Article date:
- October 6, 2009
CopyrightCOPYRIGHT 2009 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Halloween 'Dressed to Thrill' Campaign Kicks Off
FT. LAUDERDALE, Fla., Oct. 6 /PRNewswire/ -- Zimmerman Advertising and client Party City are readying to debut the first creative work from the agency to coincide with the chain's biggest season: Halloween. And what's bigger during the spookiest time of the year than the iconic pop sensation, Michael Jackson's "Thriller?" Boasting the tagline "Nobody has More Halloween for Less," the :15 teaser spots and :30 commercial were choreographed by Cris Judd (of Jennifer Lopez fame) and directed by Tony Molina of Mt. Vernon Entertainment. The shoot, with a 43-member cast, took place at Universal Orlando Studios set to a ...