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Article: DIRECTV HD Customers Now Have Access to Popular Interactive Weather Features and On-Demand Content from The Weather Channel HD.
- Article from:
- Business Wire
- Article date:
- October 6, 2009
CopyrightCOPYRIGHT 2009 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Interactive Weather Features Currently Available on DIRECTV Including 'Local On the 8s' and 'Local on Demand,' Have Generated Close To 1 Billion Household Impressions
EL SEGUNDO, Calif. -- After its successful launch on the standard-definition version of The Weather Channel less than a year ago, DIRECTV's interactive weather applications, including "Local on Demand" and "Local on the 8's" have generated close to 1 billion total household impressions. Now, these same interactive features will be available on the crystal-clear feed of The Weather Channel HD([R]) (TWC HD). As an additional benefit, customers can now access TWC VOD content 24-hours-a-day, ...