Article: Video: First Ascent Launches in Eddie Bauer Stores on October 12.

SEATTLE, Oct. 7 /PRNewswire-FirstCall/ -- Eddie Bauer will launch First Ascent in 183 of its stores across North America on October 12, 2009. First Ascent is Eddie Bauer's new line of expedition-quality mountaineering outerwear, apparel, and gear built by a team of the world's foremost mountain guides, including Peter Whittaker, Ed Viesturs and Dave Hahn.

To view the Multimedia News Release, go to: http://www.prnewswire.com/mnr/eddiebauer/40168/

(Photo: http://www.newscom.com/cgi-bin/prnh/20091007/NY88569 )

"The launch of First Ascent brings Eddie Bauer full circle," says Neil Fiske, President and CEO of Eddie Bauer. "As the original ...

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