Article: Larry Little, SVP, Chief Brand Officer, Cycle World Brand Group, Announces Reorganization of his Management Team and Investment and Upgrades in the Magazine and Web Site.

This Fully-Integrated and Brand-Centric Organization Will Improve Innovation and Engagement with Motorcycle Enthusiasts and In-Market Shoppers Across Digital, Print, Radio, Events and Other Platforms

NEWPORT BEACH, Calif., Oct. 7 /PRNewswire/ -- Larry Little, SVP, Chief Brand Officer, Cycle World Brand Group, owned by Hachette Filipacchi Media U.S. (HFM U.S.), announced today the reorganization of his management team into a brand-centric structure that will maximize brand equity, integration, and strategic and revenue opportunities. Little promoted Executive Editor Mark Hoyer to Vice President, Brand Content and Editor-in-Chief, Cycle World; National Advertising ...

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