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Article: The Zimmerman Agency Gains Traction With Newest Agency National Brand Win - Cooper Tire.
- Article from:
- Marketing Weekly News
- Article date:
- October 17, 2009
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The Zimmerman Agency, Tallahassee-based marketing firm, has recently won the public relations and social media business for Cooper Tire adding to the firm's portfolio of national brands. Cooper Tire, headquartered in Findlay, Ohio, is the fourth largest tire manufacturer in the U.S. and ninth largest in the world. These new additions continue the growth that has led The Zimmerman Agency (www.zimmerman.com) to be ranked by O'Dwyer's as one of the largest public relations firms in the United States and its digital division to gain acclaim for its social initiatives such as the launch of the Aflac Duck Facebook presence.
"The digital intelligence of the agency is ...